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A new gathering place for the construction industry
Conexpo took place September 15-18, 2008, in the Crocus Fair Center of Moscow. All the major global manufacturers of construction machines displayed their new products and New Holland Construction was be among the players of this important event. The Fiat Group company considers strategically important the participation to this fair having the objective of consolidating its presence in this market. New Holland Construction, with its 13 product families and 80 base models, is a key player in this industry both for the heavy and for the light equipment. New models, specifically tailored for the Russian market, were on display during the fair on a stand of over 1000 m2 positioned at the center of the fair's exposition area. The E215B, E265B and E135SRB crawler excavators from the new B series, the W190B wheel loader, the F106.6 motorgrader, and the D180 dozer represented the heavy line, while the B110B, B115B backhoe loaders, the LM1745 telehandler, the L185 skid steer loader, and the C185 compact track loader represented the compact line. As a bonus for the visitors, the latest Maserati model, the "Quattroporte" was on display as well as the T8040 high horsepower tractor of the New Holland Agriculture product range.
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After the success of Las Vegas, the worldwide construction equipment
industry moved one of its most important fairs for the first time to Moscow.
