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Cooper Equipment Rentals Partners with Skyjack in Support of Local Community Initiatives
Cooper Equipment Rentals Limited has partnered with Skyjack to launch 9 new golden telehandlers, a gold trench shield, and a golden pump as part of the 5th annual Golden Equipment campaign, which raises money for local community initiatives with a spotlight on children’s and family mental health. The new units will rolled out nationwide in January. The Golden Equipment campaign was first launched in January 2022 as part of Cooper’s 50th anniversary celebration. Since then, it has raised over $575,000 for local charities. The campaign originally featured eight golden excavators, one for each region Cooper serves, along with a golden trench shield and pump. As Cooper continues to operate the youngest fleet in the rental industry, the company is retiring the current golden excavators and transitioning to new Skyjack telehandlers. This transition is part of Cooper’s broader commitment to ensuring the Golden Equipment campaign continues to make a significant community impact. The new partnership with Skyjack highlights the power of Canadian businesses coming together – two companies proud of their heritage and deeply committed to supporting the communities they serve. The transition to Skyjack equipment marks the next chapter for the Golden Equipment Campaign and introduces a refreshed fleet for 2026. “We selected the 5K telehandler because its design and reliability make it one of the most requested pieces of equipment in our fleet. Its high visibility makes it the perfect ambassador for this campaign, helping us boost awareness and support our fundraising goal of $150,000 in 2026,” said Rod Lentino, director of Rental Equipment, Cooper Equipment Rentals. Cooper is also launching a national #SpotCooperGold challenge on social media.
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