Briggs & Stratton Builds on Its Decades-Long Commitment to Baja SAE
Briggs & Stratton has sponsored the event since 1976 when Frederick P. Stratton Jr. partnered with SAE to provide dependable engines for the new Baja Collegiate Design Series. The event has since expanded to include about 2,000 active university programs around the world. In addition to providing Vanguard engines, Briggs & Stratton provides technical and engine expertise.
“Briggs and Stratton is continually seeking to improve the industries where our customers work. One way to do this is by providing opportunities for future innovators and industry leaders,” said Jim Cross, marketing manager, Briggs & Stratton Commercial Power. “Baja SAE aligns perfectly with this goal and is a rewarding way to invest in the next generation.”
Baja SAE competitions are structured to simulate real-world engineering projects. Teams of engineering students design, build, test, promote, race and develop financial support for their vehicles. Each team’s goal is to create a prototype single-seat, all-terrain vehicle that will survive the severe punishment of rough terrain in dynamic events, including acceleration, braking, hill climbing and maneuverability.
“The dependable performance of Vanguard engines makes them an ideal fit for the Baja competition,” said Mr. Cross. “Through our rigorous testing, we’re able to ensure that every engine withstands the most demanding conditions and harsh environments, whether it’s at a jobsite or powering advanced all-terrain vehicles.”
The competitions also incorporate planning and manufacturing tasks associated with the introduction of a new product line to the consumer recreational vehicle market. The main objective is to develop a viable production model to be selected by a fictitious firm. Each year, international engineering, automotive and racing companies attend the highly competitive events to recruit top engineering students.
This year’s Baja SAE Collegiate Design Series competitions were held in Gorman, California; Pittsburg, Kansas; and Peoria, Illinois.
SAE International is a global association of more than 128,000 engineers and related technical experts in the aerospace, automotive and commercial-vehicle industries. SAE International’s core competencies are lifelong learning and voluntary consensus standards development.
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