Faresin Conquers Australia
In the “land of kangaroos” Faresin Industries makes a big leap forward to conquer the market.
The Italian company from Breganze has received an important order of 38 new machines from Chesterfield Australia. The recently appointed distributor, Chesterfield Australia is the exclusive Faresin Industries importer for New South Wales and Queensland regions.
That “elective affinity” is also confirmed in the chromatics preferences in common. Chesterfield Australia already sells green machines such as Faresin mixer wagons and John Deere tractors and agricultural machinery. A preference that Faresin Industries has certainly supported also for the telescopic handlers manufactured for Chesterfield, customized with the green color instead of the red color generally used for this range of products.
Of the 38 mixer wagons and telescopic handlers that will leave Breganze for Australia: 26 machines are already on their way and 12 will be sent in the next months. The machines will be displayed throughout the numerous Chesterfield Australia branches and will be available for testing and demonstrations “in the field”.
Alongside the machines manufactured for Chesterfield Australia, Faresin Industries has also supplied some 22 machines in the last months to AML Equipment. AML Equipment is the exclusive importer for Faresin Industries in Western Australia and the Northern Territory. Also a privately owned family business AML Equipment has been a market leader in the Construction and Mining sector supplying cranes and lifting equipment for over 10 years.
Due to this successful double distribution channel, the company is starting to be known and appreciated in every corner of the Australian continent, no doubt one of the most strategic markets for the future.
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